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Jacob
Christian Farbman, M.A, APR
Director of Communications, New Jersey Council of County
Colleges
Adjunct Professor, Communication Studies Department, The College of
New Jersey
Professor
Farbman's Curriculum Vitae
Jacob
C. Farbman, MA, APR, serves as the director of communications for
the New Jersey Council of County Colleges, where he oversees the Council's
statewide internal and external communication programs for New Jersey's
19 community colleges.
Jacob successfully manages the Council's statewide
public affairs campaigns, blending elements of public relations, marketing,
advertising, and grassroots communication to inform the public, the
legislature, policy makers, and state leaders of the importance of
community college programs, such as the New Jersey Student Tuition
Assistance Rewards Scholarship (NJ STARS) program, the Chapter 12
community college construction and renovation program, financial aid
for part-time community college students (Part-time Tuition Aid Grants),
the New Jersey Virtual Community College Consortium, and the New Jersey
Community College Consortium for Workforce and Economic Development.
He also manages all of the Council's special events, including Phi
Theta Kappa Day, where the Council honors the best community college
students throughout the state each year. In 2002 and 2006, District
I of the National Council for Marketing and Public Relations (NCMPR)
honored his work at the Council with Silver and Bronze Medallions
of Achievement.
In addition to his duties with the Council, Jacob has
taught as an adjunct professor of communication studies at The College
of New Jersey (TCNJ) in Ewing since January 2001, teaching Introduction
to Communication Theory and Strategies of Public Relations. During
this time, he has helped over two dozen of his best and brightest
students land internships, graduate assistantships and entry-level
positions in the communication, education and high-technology fields.
In 2005, TCNJ's chapter of the Sigma Pi fraternity honored Jacob with
one of five Outstanding Faculty Awards. He was the only adjunct to
receive the award that year.
During the spring 2007 semester, Jacob taught Introduction
to Public Relations, Basic Public Relations Writing and Advanced Public
Relations Writing undergraduate courses in Rowan University's Public
Relations/Advertising Department in Glassboro, NJ. He was also an
advisor to PRaction, the department's student-run public relations
firm.
Jacob is one of a few public relations practitioners in the country
who represents community colleges to hold an Accredited in Public
Relations (APR) distinction awarded by the Universal Accreditation
Board of the Public Relations Society of America. The APR recognizes
exemplary standards of character and competence in the practice of
public relations.
Jacob graduated from Rowan University's nationally-recognized graduate
public relations program in August 1999. While working as a graduate
assistant, Jacob was the first student to ever serve as guest-editor
of The Journal of Educational Relations, a national journal read by
school public relations practitioners, school administrators and school
board members.
Before attending graduate school, Jacob spent two years as the public
relations assistant at Salem Community College (SCC) in Carneys Point.
As the PR assistant, Jacob served on teams that helped expand SCC,
first with the addition of a distance learning center in 1998 and
later the addition of a state-of-art glassblowing building (dedicated
in 1999). Along with daily public relations activities, Jacob served
as the editor of Inside, the quarterly newsletter, and as a co-host
of SCC Today, a monthly radio program that informed Salem County residents
about happenings at the College. In 1997, District I of NCMPR honored
his advertising concept and design work for SCC's summer children's
program with a Silver Medallion of Achievement. In August 1998, SCC
honored him with its Spring 1998 Employee of the Semester award. In
May 2006, the Salem Community College Foundation honored Jacob with
its Distinguished Alumnus Award. He currently serves as the president
of the Salem Community College Alumni Association.
Jacob also spent the summer of 1998 as a news writer in the Public
Relations and Marketing Department at South Jersey Health System in
Bridgeton.
In addition to his master's degree, Jacob earned a bachelor's degree
in communications from Rowan University in 1998 and an associate's
degree in communications/journalism from Salem Community College in
1996. He is also a graduate of the Chair Academy's 2006-2007 NJ Community
College Leadership Program.
Jacob has given presentations on public relations, communications,
and college and career planning to organizations including The National
Council for Marketing and Public Relations, the Philadelphia chapter
of the Public Relations Society of America, The New Jersey Self-Help
Group, the New Jersey School Public Relations Association, and the
Pittsgrove Township Democrat Committee, among others.
Jacob belongs to the Philadelphia chapter of the Public Relations
Society of America, the National Council for Marketing and Public
Relations (where he serves as the New Jersey representative on the
District 1 Council), the New Jersey Business & Industry Association
Education Committee, the New Jersey Press Association, and the New
Jersey Farm Bureau. He also serves as a trustee on the Don Bagin Foundation.
Jacob spent most of his life in Elmer, Salem County. He was a member
of the Elmer Fire Department from 1994 to 2000, where he served as
president in 1997. He also volunteered as an emergency medical technician
with the Elmer Ambulance Corps from 1995 to 1999. Jacob now resides
in Mount Laurel, Burlington County.
When not working, Jacob enjoys playing several musical instruments,
exercise, attending music concerts and sporting events, and spending
quality time with his fiancée, Ms. Ritamarie Weiss of Philadelphia.
The two are currently planning an October or November 2008 wedding.
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